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California Business Journal
productize consultant

How Do You Productize Consulting Services?

The article describes the importance of productizing the consulting services that could help your business grow rapidly and manage risks in a critical manner.

by California Business Journal Editorial Staff
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Writing and negotiation of the proposal consume much of your important time. For every consulting business, the time varies. The business is sensitive in its own nature because of its changing dynamics and trends in the current market. The need however is to take into consideration all the requirements and regulations that draft the best contract related to your consulting service. Once the contract is signed, another critical issue faced by the owners is that the project starts moving beyond the scope. This happens in all consulting services but majorly in IT services.

To solve such issues, productizing your consulting business is the only option. Productizing helps you create a fixed scope of your project where the service packages are given at a fixed rate and they include all the details of the services that are supposed to be provided to the company. With a highly dedicated approach, you can sell your services and packages through a landing page. This will eliminate the issue of negotiating the contracts and writing proposals for each.

Productized Consulting

Productized consulting corresponds to selling the services in a way of the package such that its scope is fixed and the price is shown publicly. This will eliminate the headache of designing proposals for each project and negotiating with them in contracts and their price. Once the scope is fixed, services are mentioned and prices are given against each package, it would become convenient for you to run your consulting business. There are fewer to no logistical headaches as the client would be reaching out to you after going through the package and pricing details that are totally non-negotiable.

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Whether you are a real estate or an IT professional services provider, it is crucial for you to design your packages in such a way that they are bullet-proof.

Why Productizing is Important?

While providing your consulting services in a digital environment, it is critically important to take into account all the details and requirements of your project and design its packages. Know the needs of your customers and draft the packages in such a way that they address those needs in a very effective way. Once the services are streamlined, it becomes critically important to improve the stability of business while generating fixed and recurring revenue.

Whether you are providing IT support in LA or IT services for consultation, productizing is important to design the scope of your project in such a way that all the requirements could be met in an effective manner.

Not only this, but a consulting business must also address the need for enhanced custo9mer service and customer management that could help meet customer expectations and so you could retain them for longer.

productize consultingAdvantages of Productizing Consulting Services

Below are some potential advantages of productizing consulting services.

Enhanced Customer Experience: Your customers would be more satisfied once the requirements and the pricing is mentioned side by side in the form of a package.

Generate Revenue: Your revenue would be recurring once you know how many clients you have on boarded and if they will be retaining or not.

Predictable Profit: Once the clients have taken subscriptions to your consulting services, it becomes easy to predict the profits while maintaining the resources.

Hiring Becomes Easy: Once the scope and services packages are defined, it becomes easy to narrow down the expertise you require from the specialists.

Selling Business: It becomes very easy to sell your business by increasing its value.

Fixed Scope: The scope is fixed for each package and for additional requirements, you would have to provide a price for addons. You do not need to negotiate new requirements at the same price.

Conclusion

While running a consulting service business, it is critically important to take into account all the requirements and details of the project that a client needs. Design a project package along with pricing details and scope and productize it on your website. This will help you mitigate the negotiations and the excessive revisions. Moreover, the scale and revenue of the project could be streamlined in a very effective manner.

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California Business Journal Editorial Staff

California Business Journal Editorial Staff

Related Posts

Ryll Burgin Doyle
'It All Comes Down to Strategy'
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Bernie Hung, BlueBox Rocket
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feat
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