IGT’s Wheel of Fortune titles enter Ontario’s charitable gaming market as e-bingo games

Leading iGaming company International Gaming Technology (IGT) has announced that it has launched its Wheel of Fortune-branded titles in Ontario as a premium electronic bingo game.

The supplier’s Wheel of Fortune Double 3X4X5X Pay Bingo and Wheel of Fortune Five Times Pay Bingo will now be available for players who want to play bingo for real money across the jurisdiction’s 36 charitable gaming centers allowed to feature electronic bingo.

Lovers of the Wheel of Fortune TV game show will be familiar with the content and theme used in the new Wheel of Fortune electronic bingo titles. The games mirror the game show in several aspects, including colors, cues, and wheel sounds.

The Wheel of Fortune brand is originally owned by Sony Pictures Television, the creator of the Wheel of Fortune TV game show. However, the brand was licensed to IGT in 1996, and since then, the gaming firm has released over 250 variations of Wheel of Fortune games.

David Flinn, IGT Regional Vice President, Canada, South, and Central America, commented on the development: “IGT is committed to enhancing the player experience for Ontario’s charitable gaming market through the addition of Wheel of Fortune-branded electronic bingo games. IGT will continue developing new products with innovative technology and contemporary play styles to support the important work of charitable bingo halls throughout Ontario.”

With its introduction of Wheel of Fortune-branded electronic games to Ontario, IGT hopes to attain a new customer base and maintain its position in the global gaming industry as a leading bingo games developer.
The firm has its headquarters in London, England, and operating offices in several jurisdictions, including Vegas, Reno, Nevada, and Rome in Italy.

Players in Ontario who have been looking to play exciting bingo games will find the e-bingo titles appealing. They offer great visuals and are simple to learn and play.

However, the biggest winners are local charities whose revenue would be boosted by the proceeds from the electronic bingo games. It is a given that the titles would be a hit with players in the market, generating more funds for local charities to go about their businesses and strengthening the cause of charitable gaming.

David Fraser, Senior Director, Charitable Gaming, Ontario Lottery, and Gaming Corporation, has this to say about the entry of IGT’s Wheel of Fortune titles in Ontario. “The introduction of IGT’s premium-branded Wheel of Fortune titles as electronic cabinet bingo games has the opportunity to engage new and existing players in Ontario’s charitable gaming market. These exciting additions will elevate game play and create additional product choice for our service providers which all contribute to strengthening Charitable Gaming and raising money for local charities.”

Based on precedence, IGT’s Wheel of Fortune brands have been known to do big numbers in the industry. For instance, due to the thrill of the game and anchors of the program, Pat Sakai and Vanna White, Wheel of Fortune averaged more than eight million viewers nightly.

IGT Wheel of Fortune slots is also recording a massive number of plays at casinos across the United States.

Ontario launched its online gambling and sports betting market on April 4. The legalization of online gambling in the region was groundbreaking as it has shown over the months to be very beneficial to the Canadian iGaming market.

The market witnessed the entry of IGT and other big operators and software developers that have started offering bets and a range of games to Ontario residents via several platforms, including mobile.

In the coming months, IGT may further establish its dominance and partake in the booming market by creating more Wheel of Fortune-branded games that gamblers can play and win real money.

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