Technology

How to Give Your Business a Digital Transformation This Year

As technology continues to advance it’s hard to argue against adopting digital solutions within businesses. After all, there are a host of benefits that digital tools can offer both your company as a whole and your staff, ranging from increased productivity to reduced workloads and time savings.

Even if you already have some digital tools or automation software – such as accounts payable automation – incorporated into your workflow, it’s always worth looking for further ways to optimize. If you’re considering giving your business more of a digital transformation this year then check out these options.

Collaboration Software

While email is largely embedded in businesses across the board these days, that’s only the beginning when it comes to digital communication.

Adopting an online collaboration tool will better optimize communication among your staff and facilitate a more efficient method of information sharing. Packages such as Microsoft Teams, Slack or Asana allow you to stay in touch with all the members of your business easily, even when working from home or entirely remotely.

Hosting virtual meetings through any of these programs will also help to cut down on wasted time and boost business productivity.

Customer Relationship Management System

Let’s face it, it’s not very efficient to go digging around in a filing cabinet for information on one of your clients or customers. Paper-based information storage is pretty outdated, especially if you want your business to compete in 2024.

If you haven’t already, investing in a customer relationship management (CRM) solution is essential. CRM technology records and manages a wealth of customer information, including email addresses, telephone numbers and a record of their interactions with the business.

Altogether, this helps to paint a picture of each customer, allowing staff to better tailor their approach to them in future interactions.

AP Automation Software

Another facet of client interaction that benefits from a digital transformation is invoice management and the financial side of the business. As good as spreadsheets are, they can be a nightmare to manage as soon as you start scaling up.

AP automation software can take a lot of the stress out of the process and streamline things for your financial team. With tools that can be taught how to code and approve invoices, those tasks can be delegated to the software, increasing processing times and freeing up time for people to do other value-adding work.

Social Media Management Tool

Your business is unlikely to have someone whose sole duty lies in keeping your social media channels updated. Usually, this sort of thing falls to a member of staff who needs to juggle it in amongst their other work, making it easier for updates to slip through the cracks and get missed.

However, those worries can be banished if you utilize a social media management tool. By scheduling posts ahead of time via the software, they can sort out all your posts for the week in one go and remove the pressure of regularly monitoring each of your social channels throughout the day.

In terms of digital tools, there’s a wide variety out there to assist in the optimization of every part of your business. Take advantage of the benefits they can offer you today and decide what software will help your business deliver the best results possible.

Copyright © 2024 California Business Journal. All Rights Reserved.

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Roberta Silverglate, California Business Journal

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