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Efficiency and Flexibility: The Power of Softphones and Aircall for Business Communication

By Joanie Moretti, California Business Journal

In business, four key elements must be present. They are the product, market, money, and people. While all businesses have these four things, additional aspects, such as good communication, make your business stand out. No aspiring client or stakeholder wants to be kept on the line for hours before getting assistance. This is where Aircall’s softphones come in. Read on to know how you can enhance your business with the softphone service.

What is a Softphone?

Softphone is a short form for two words: software telephone. It is a software application by Aircall that facilitates voice and video calls over the internet. The two users only need a desktop or mobile device connected to the internet to use the softphone. With its convenience and ease of use, your business gets efficient and flexible communication regardless of location. Here is more about the softphone service.

5 Features of the Softphone for Business

Voice Calls: Softphones have the clearest quality for voice calls over the internet. They are also quicker than traditional phone service.
Messaging: The system also has instant messaging services, which enable your business to communicate more efficiently.
Video Calls: When you need face-to-face communication through video conferencing, you can use softphone software.
Voicemail and Call Forwarding: Similar to traditional phone systems, softphones offer the voicemail and forwarding benefit when the caller cannot get through to your business.
Integration: Businesses use many systems to enhance effectiveness, and their integration is crucial. Some of the most common ones include CRMs and emailing tools. You can always integrate your softphone with these systems.

The Benefit of Using Softphone for Your Business

Now that you know the features of a softphone, how can it help you in your business? Here are some benefits you stand to gain with softphones from reputable companies such as Aircall.

Enhanced Cost Efficiency

When running a business, the main aim is to make profits without compromising the quality of your products and services. Setting up traditional telephone systems in your business can be a costly affair. It may even be more expensive to run and maintain them.

On the other hand, softphones do not need any additional physical equipment. You only need to have your laptop or smartphone and internet connection. Without the need for physical equipment, you get to minimize ongoing costs. With a reliable internet connection, you can make as many calls as you want, even to international locations, without additional expenses. It is cost-effective.

Integration with Other Software Systems

As mentioned, businesses operate with integrations. Softphones can easily integrate with different business applications, including your CRM software. The integration ensures quality workflow and enables your team members to access the required information all in good time. All this, in turn, ensures that your business makes informed decisions without a hassle.

Convenient Scalability

Every business strives to get to the next level. Business growth comes with additional requirements, including more space, more employees, and more sophisticated business systems. For instance, if you had installed a traditional phone system, you would need more hardware when you get more employees on board.

With easily scalable softphones, you do not need to add more equipment. You simply add or remove users and features as your business needs them. This makes the system more adaptable to the growing needs of your business at any time.

Increased Flexibility and Mobility

Traditional phone lines are stuck at the office and may only be open during business hours when your employees are in. This may close out your international clients who have a different time zone from yours.

With the softphones, you get the advantage of mobility. Your employees can place and receive calls regardless of wherever they are, as long as their devices are connected to the internet. This makes remote work more possible even while they are travelling. To cater to your international clients, you can have a team working on the night shift from the comfort of their homes.

Conclusion

And there you have it! Softphones are the future, and every business should get the software to adapt to the changing times. With more clients seeking better and quicker customer service, your business must be able to deliver exceptional quality. The systems are also scalable and flexible, thus making your business communication more efficient and productive.