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California Business Journal
Why Giving Gifts to Clients and Employees Is Good for Business

Why Giving Gifts to Clients and Employees Is Good for Business

by Karen Janowitz, California Business Journal
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Some clients or employees perform extraordinarily in your business. The holidays are around every corner, and a genuine gift to them will boost the business and motivate others.

Everyone enjoys an advantage, especially when it is perfect. These workplace gifts signify reward, appreciation, and appraisal in the organization. Many businesses experience an increase in employee or client morale after offering them a gift. Some organizations host end-of-the-year parties to celebrate these people.

Finally, giving gifts is simply good business sense. It’s an investment in your relationships and your company’s future.

If you’re looking for some great gift ideas, check out giftexperts.com; it’s an online gift guide that will help you find the perfect present for your clients and employees.

Here are three great reasons you should consider this:

1. Gifts Are a Way To Say Thank You for a Job Well Done

Gifts are a form of showing appreciation to someone after a good deed. Some even have goodwill, thank you messages, or other rewarding messages. After a successful and significant project, those involved will appreciate a gift. Some people deserve expensive gifts, while others enjoy common gifts like a thank-you card or coupon.

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You might even consider getting a team member a gift that will help them in business going forward; for example, an individual headshot session would be useful for many businesses like real estate.

But the perfect gift can come through if you know who you’re buying it for, their interests, hobbies, etc. This knowledge will provide them with a gift that will make them happy. And you, the receiver, should always reply with “thank you,” even if it’s a card, mail, or a gift you consider insignificant.

Some may receive a gift and frown on their faces, especially when it is lower than their counterpart’s gift. Remember that a gift need not be expensive, but the thought behind the gift is what matters. Employees or clients who get gifts won’t want to fail in their duties, which is a sign of morale.

They’ll take their job or partnership seriously and use that gift as a bond between the employer and employee or business.

2. They Show That You Appreciate Your Clients and Customers

As earlier stated, a gift is a sign of appreciation and gratitude. It is a way to put a smile on someone’s face. In some cultures, it is used as a way to appeal and ask for a favor. Your clients and customers will feel the same way about a gift, especially when you get the perfect gift.

So, you must consider the donation you present to a person. Some gifts may be offensive or mocking and ruin your business relationship. Before buying a gift, research the person’s hobbies, interests, or cultural background to get an insight into the person’s life. Gifts show the type of feelings you have for a client or employee and what they have done.

The market will present you with many gifts, leading to confusion about what to buy. Ensure you get a gift that says something special about the person because that will show how much you know and care about them.

And when a gift is unique, the level of appreciation and gratitude will increase.

3. Gifts Can Help Cement Relationships With Clients and Customers

A gift is like a bond between people. Presenting a gift to someone creates a relationship that will be cherished forever. A gift is given based on the reason or occasion to make it unique. For example, you can’t present a Christmas gift on an independent work celebration day.

The market offers many gifts for clients and employees, such as technology, trophies, discounts, offices, etc. But getting the right gift can be tricky. That is why you must get important information about the employee or client.

Start by asking colleagues or other business partners about the client’s hobbies or interests. When you get sufficient information, then you’ll get the perfect gift.

Sometimes, something as simple as presenting a gift can get awkward. This scene can result from getting the wrong gift. Remember that the right gift will boost morale while the wrong one will cause problems in business.

The right gift has a high impact on business growth. It will encourage the workers to work harder and your clients to increase their business rates. A gift will also boost your client’s organizational morale.

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Tags: businessesemployeesindependentinformationinvestmentonlinerelationshipsWhy Giving Gifts to Clients and Employees Is Good for Business
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Karen Janowitz, California Business Journal

Karen Janowitz, California Business Journal

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