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California Business Journal

EMPOWERING STARTUPS WITH CREATIVE SOLUTIONS FOR BRANDING AND OUTREACH

by Debra Amato, California Business Journal
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TRANSFORMING BUSINESSES WITH CREATIVE SERVICES

Regardless of whether you’re an experienced business owner or starting a new venture, you’re likely always searching for ways to enhance your marketing efforts and improve your brand’s image. However, if you’re the owner of a recently established business, you likely face the challenge of finding reliable and high-quality services that fit within your limited budget. But what if there was a solution that allowed you to access all the necessary marketing and creative design services you need in one convenient place?

DESIGNITY: YOUR ON-DEMAND VIRTUAL CREATIVE TEAM

Designity is your on-demand virtual creative team with local creative directors who understand and manage your business needs, assign creative designers and teams, and manage them to ensure quality. These US-based creative teams collaborate and support business owners to solve problems across web design, animation, videos, app design, logo and branding, digital advertising, and much more. The aim is to foster a design community that creates work clients can be proud of, with visually appealing and highly effective outcomes.

Designity acts as a bridge between freelance creative and clients. The fusion of the terms “design” and “community” gave birth to the term Designity, as it perfectly encapsulates their vision. By promoting extensive collaboration, achieving success was an inevitable outcome.

The Designity platform has grown to be a tech-forward, Web3-enabled collaborative platform that gives businesses access to experienced Creative Directors and the top US-based Creatives across more than 100 design and marketing categories. By combining strategy with fast turnaround, clients get access to seemingly unlimited ideas for flat monthly pricing.

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UNLIMITED CATEGORIES TAILORED TO YOUR NEEDS

Designity has individually vetted and categorized thousands of US-based creatives since its inception, leading to a creative community composed of the top 3% of US-based creatives. With unique technology and a proprietary system, Designity enables its vetted creative community to collaborate with businesses, delivering over 20,000 high-quality design and marketing projects across 100 different categories.

With our website design and app design services, you can bring your ideas to life, and by creating user-friendly interfaces that are visually appealing and functional. Logo and brand design services focus on creating impactful visual identities that differentiate your brand. We excel in video design and production, crafting engaging multimedia content that captivates your audience.

The graphic design services extend to various mediums, both digital and print, ensuring consistent and eye-catching visuals across all platforms. Our digital and social media marketing experts develop effective strategies to enhance your online presence and drive engagement. Similarly, coding services provide technical support, while content writing and copywriting team crafts compelling messaging that resonates with your audience.

The online platform applies a rigorous vetting process to vet and categorize creatives, from emerging to senior and pro levels. All creatives must complete a design challenge to earn their Designity status, ensuring that only the best are onboarded. By offering a wide range of services, we streamline the design process, making it convenient and efficient for you. Partner with us and unlock the full potential of your brand in today’s digital landscape.

THE FOUNDER’S THOUGHTS

Designity is a subscription based collaborative creative platform that offers businesses high-quality, cost-effective, and more efficient design solutions through a unique model. We do this by providing access to top-tier US-based creatives, and a dedicated Creative Director to collaborate with clients on our tech-enabled platform.Shahrouz Varshabi, Designity’s founder and CEO, states that he is working diligently to position Designity as a Web 3.0 and NFT enabled platform, with an ultimate goal to expand it to a global market. His ambition is for Designity to become the leading collaborative platform for creatives and businesses across the world, empowering creatives to beautify the world and helping businesses create the next generation of products and services.

MUST-HAVE STRATEGIES IN COMPETITIVE WORLD

In the present-day business landscape, a strong brand identity and an effective marketing strategy are indispensable for not only surviving but also thriving. To stay ahead in the competition, businesses must constantly evolve their design approach, as traditional solutions no longer suffice. They must seek flexible and affordable alternatives that can seamlessly integrate into their limited budgets.

To achieve growth and success, businesses require a proficient team of designers, developers, and marketers who can collaborate with them to devise a bespoke strategy tailored to their specific needs. Furthermore, harnessing the power of digital marketing channels is crucial.

CREATIVE MARKETPLACES FOR STARTUPS AND ESTABLISHED BUSINESSES

Designity collaborates with businesses at all stages of their growth, catering to both startups and established companies. The agency’s comprehensive suite of services is meticulously crafted to propel businesses toward achieving their marketing goals, whether it entails crafting a brand identity for a nascent startup or devising a robust digital marketing strategy for a well-established enterprise.

For startups, Designity presents an array of services that lay the foundation for a strong brand identity and enable effective communication with the target audience. From the artful creation of logos to the development of captivating websites and the deployment of impactful social media marketing campaigns, Designity offers a holistic approach to ensure startups make an indelible impression.

For established businesses seeking to amplify their marketing endeavors, Designity’s services are tailor-made to elevate their strategies to unparalleled heights. This encompasses refining and revitalizing brand identities, optimizing websites for optimal search engine visibility, and formulating compelling content marketing strategies that engage and resonate with the target audience.

CONCLUSION

Recognizing the significance of design and marketing is crucial for business owners in today’s competitive landscape. By collaborating with a team of experts and implementing innovative solutions, businesses can establish a robust brand identity, effectively convey their message to the target audience, and ultimately achieve remarkable success in their respective industries.

In essence, Designity serves as a trusted partner, providing businesses with the expertise and support needed to thrive in today’s dynamic market landscape, regardless of their stage of development.

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Debra Amato, California Business Journal

Debra Amato, California Business Journal

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